How did you address/attract your audience?
Paranormal activity:
The rating for this film is 15 certificate.
Why? It involves graphic scenes and moderately strong language.
After reasearching into the user ratings on this film, on average, it has a 6.5 rating our of 10. As shown in the picture above, the highest ratings from the gender catagory come from males, with 73,282 votes (average of 6.5). Similarly, the highest ratings from the age group catagory, is from under 18 year old males.
This research has made us think that our film in this specific genre would benefit most if we tried and targetted our film for the under 18 age group. Even though this film has the highest ratings from under 18 year old males, we are still going to target both genders.
User Reviews
28 October 2009
7/10 stars.
"The movie is scary indeed. After watching Paranormal Activity I noticed
that the nightly sounds of my 200 years old house were louder and
creepier than ever. But I did not let my good night's sleep for it."
This is from a viewer of the film itself, and this is a great review! We are hoping to reach the target audience and create a reaction exactly like this!!
The Awakening:
The Awakening has an age certificate of 15 which means it is unsuitable for viewers under the age of 15, as it may have graphic scenes that viewers may fin distressing.
Why? For similar reasons as Paranormal Activity; It involves graphic scenes and moderately strong language.
After researching into the user ratings for The Awakening, I have found out that again it has a 6.5 rating out of 10 on IMDb. However, The Awakening has the highest amount of votes from the female gender category, with 1,368 votes that averaged out at a rating of 6.8/10. With this information, we then found out that the highest voting age category of females that voted fell between the 18-29 age group. Originally we weren't going to aim our film at this specific sage category, we where thinking of aiming it at 18 and under. However we will take this into consideration!
I then researched into the age group that we where going to aim our film at (under 18 years) and after doing so, I found out that the highest voting gender was male. So based on this information, we will try and make our age category still fitted for under 18, both genders, but also make sure that it could attract older viewers aswell.
User Reviews.
13th April 2012
6/10 stars.
"The final scenes of the film offered up some nice little twists and
surprises that prolonged the conclusion, with an epilogue that will
leave you guessing right up until the last minute to see whether Nick
Murphy decided to go for the jugular like other films in the genre, or
to stick to a more traditional and conventional finale, and I'm glad it
was what it had decided to be."
The Woman In Black:
The Woman Balck is a 12A film. A 12A film is one in which no one younger than
12 may see a ‘12A’ film in a cinema unless accompanied by an adult, and
films classified ‘12A’ are not recommended for a child below 12.
Why? This film may contain
moderate physical and psychological threat may be permitted, provided disturbing sequences are not frequent or sustained.
Suprisingly, just like the previous film, after researching into the user ratings this film recieved the highest amount of votes from the female gender catergory with 7,653 votes rating it at an average of 7.0/10. Also, alongside this the age category that had the highest amount of votes was the under 18 category, with again the female category averaging at 8.0 at 796 votes.
User Reviews:
12th Febuary 2012
8/10 stars.
"Creepy and off-putting, The Woman in Black really is a terrific
thriller. It's intended to shock, and in many scenes it is successful.
It's a moody, psychologically scarring throwback to the old Roger
Corman movies based on Edgar Allan Poe stories, with an amazing adult
performance by Daniel Radcliffe as a young lawyer out of his depth."
After doing in depth research into this film, this has definitely helped us realise that we are going to aim our film at the under 18 age category.
The Task:
The Task is a 18 certificate film.
Why? The material or treatment appears to the BBFC to risk harm to individuals
or, through their behaviour, to society – for example, any
detailed portrayal of violent or dangerous acts, or of illegal drug use,
which may cause harm to public health or morals.
Again, this film has the highest rating from females, with an average of 4.6/10. Similarly, in each age group (18-29, 30-44 and 45+) the highest ratings are all from females.
User Reviews:
17th October 2011
4/10 stars.
"It isn't scary or even bloody or messy, it's a bit to tame for that.
Only the twist at the end makes it worth watching because you can't see
that one coming."
After researching into this film, we now feel that we don't want to set our target audience/age certificate to be any higher then 18 years of age, as we feel people above this aged will loose interest and wont enjoy our film as much.
What Lies Beneath:
What Lies Beneath has an age certificate of 15.
Why? Strong threat and menace are permitted unless sadistic or sexualised.
After researching into the film, we found that again the highest rates came from the female category! Scoring it at 6.7 on average with 9,157 votes. The highest rating age group was under 18 years old, with an average of 6.8/10.
User Reviews:
6th December 2006
6/10 stars.
"Still, I was hooked for about a third
of the way (once the wife supernaturally took on the persona of a
missing woman and seduced her husband with a little licking and biting,
I began losing faith)."
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After researching into many different films that fit in with our genre;
Ghost/Thriller horror film, we have come to the conclusion that on average, both genders
(Females and Males) and the age groups that enjoy this horror genre.
We found the main element of these films is a young ghost child whom
usually haunts a house in which something terrible
happened to a young child, and now they want to haunt or kill the houses inhabitants.
We decieded this would atract many people as we all live in a house and this too could happen to the viewers thats why we feel the fear we do.
So we wanted to use this element of a young ghost girl haunting a house. I also feel that our loacation is perfect. Most
ghost/thriller horror films that are similar to ours are set in modern day houses, we felt that this would fit in perfectly with our film. Also, most of the time in
ghost/thriller films, the threat usually 'attacks' the victim in the bedroom, so for this reason again we have decided to film ours mainly in the main bedroom to fit in with the conventions of
ghost/thriller. We based our casting around the conventions aswell, making sure that our victim was a
young male to show fit the stereotypes of young people getting haunted by a
child who is seen as a ghost.
We have come to the conclusion that we have decided to make our horror film a 15 certificate, as it fits the correct criteria. Also, we are going to make our target audience both gender groups and for anyone between the ages of 15 and 18 (however people over the age of 18 are welcome to watch aswell!)
In our film, there is a sequence where in which the character is lay in bed being haunted by the supernatural threat. We decided to include this in our film because as stated earlier, most of the time in
ghost/thriller films, the threat usually 'attacks' the victim in the bedroom. We are going to have dim lighting to fit in with the conventions, aswell as making the villain take scare the victim through supernatural and spooky ways. Just like how they do in paranormal activity. On top of the way that we are going to shoot our film, using different props and camera work, we coincided a musci backing track that we created on garage band, we created it so that it always has a calming beat through out, but then, when the threat increases, the musice does aswell, adding tension and atmosphere.
The general feedback from our final film was great! The audience realised straight away that it was from the ghost/thriller sub genre. They said that the musice could have had abit more of a range in sound and pitch, however they still said that they liked it and that it worked well! Comments where made about how our lighting, location and cast where perfect, and added to the atmosphere, making our film all in all a success! Even though we had a few negative comments, we took these as constructive criticism, and worked upon it.
